Answer Engine Optimization and Generative Engine Optimization Consultant
Most business owners are spending thousands on marketing without knowing if AI can even find them.
Let me show you exactly where you stand before you spend another dollar.
From 2-person law firms to 100-employee home health care agencies, these gaps are costing you clients every single day.
Here's what I found when I analyzed ~170 business websites...
Most websites are built for human visitors but completely miss the technical requirements that allow AI systems to understand what your business actually does. You could have the most beautiful site in your industry and still be invisible to AI search.
Your website states your services but fails to demonstrate your authority in ways that AI systems recognize. When potential clients ask AI for recommendations, you're not even part of the conversation.
Even established businesses often lack the public validation signals that AI looks for when determining trustworthiness. Your reputation matters, but only if AI can verify it.
Professional credentials and expertise often aren't presented in ways that AI systems can process and rank. You might be highly qualified, but AI will recommend someone else whose profile is structured properly.
Businesses typically either try to be everything to everyone or focus so narrowly that they miss hundreds of related questions their ideal clients are asking AI systems.
(Spoiler: Almost All of Them)
Since September 1st, 2025, I've analyzed multiple businesses to understand how AI search affects them:
Real client experiences that show her character, work ethic, and dedication
Most businesses think their website looks great, but there's a hidden technical layer that determines whether AI systems can understand what your business actually does.
Without this layer, you're essentially invisible to AI search, no matter how beautiful your website is.
Even established firms with 20+ years in business often have shockingly few ways for AI to verify their credibility and track record.
AI doesn't care about your reputation, it only cares about what it can verify online.
Being AI educated isn't optional anymore, it's required for business survival. Your customers are already using AI to find services, and if you don't understand how AI search works, you're losing them to competitors who do.
The shift is happening whether you participate or not. Your choice is simple: learn how AI search works and position your business accordingly, or watch AI-educated competitors claim your market share.
"The best questions get the best answers"
You receive this AI Authority Snapshot for compliments of my time and my knowledge. You have nothing to lose.
The business owners who invest in this want to make informed decisions before committing more budget.They're looking for an objective analysis backed by research from ~170+ businesses that shows them exactly where they stand in AI search and what questions to ask next. This clarity helps them confidently evaluate their options and get the most from their marketing investments.
If this sounds like your business, I can help you figure this out in less time, with less hassle, and potentially save you thousands.
Yes, I Want To Invest in My Business
Hi, I'm Nicole and I help business owners like yourself find out where they rank in AI.
I do this because I'm a business owner too. For years, I bought every shiny object and believed the promises that "everything will work if you just buy this."
Thousands of dollars later, I realized I didn't need what they were selling.
I needed to ask the right questions. I needed answers for MY business, not so they could sell me another product. I needed to know exactly where I stood in search and how to reach my ideal clients.
That's why I created this report.
This report will save you thousands of dollars, time, frustration, and feelings of inadequacy.
Most importantly, it will save you from being held hostage by marketing firms that lock you into monthly contracts.
Analyzed ~170 businesses from 2-100 employees across health, legal, financial and other service industries to identify AI search trends
Researching AI search optimization since before most agencies knew it existed
My assessments focus on where you can save money while improving results
I teach you what questions to ask rather than trying to sell you more services
Get your AI Authority Report and discover the questions that will save you money while improving your visibility and authority results.
AI search optimization ensures your business appears as a trusted authority when potential clients ask ChatGPT, Perplexity, Google AI, or Claude questions about services in your field.
For home health care agencies
When a desperate family asks AI which agency can provide IVIG therapy or 24-hour Alzheimer's care near me, AI gives them 2-3 names immediately. If your HHC Agency isn't optimized with the right credentials and service signals, you don't exist in that answer. Your competitor does.
For law firms
When someone asks AI about workplace discrimination cases in Texas, AI provides an answer AND recommends specific attorneys. If your firm's practice area pages don't use schema markup identifying your attorneys' bar admissions and case types handled, AI cannot verify your expertise.
For financial advisors
When a business owner asks AI about converting an LLC to an S-Corp, AI explains the tax implications AND cites specific CPAs or advisors. If your credentials aren't structured with professional schema markup, AI cannot verify you're qualified.
Google SEO focuses on ranking your website in search results so people can click through. AI search is fundamentally different because AI systems directly answer questions by citing the sources they trust most. If you're not in those citations, you don't exist to potential customers.
When a family asks ChatGPT to recommend home care agencies for Alzheimer's care in your city, they get 3 specific company names with reasons why those agencies are qualified. The family never clicks through to 10 different websites.
When a business owner asks Perplexity which estate planning attorney handles complex trusts in Chicago, they receive a direct recommendation. Traditional SEO rankings become irrelevant because the searcher never sees the search results page.
Most websites are built for human visitors but lack the technical infrastructure AI systems need to understand and verify your expertise.
A home health care agency website might prominently display that they're Medicare-certified, Joint Commission accredited, or specialize in IVIG infusion therapy, but without proper schema marking up the agency's credentials and services, AI cannot verify this information and won't cite your company.
A law firm website lists 15 practice areas, but without Legal Service schema identifying which attorneys handle which case types and their bar admissions by state, AI treats the firm as a generalist.
A financial advisory firm's website mentions retirement accounts, but without FinancialService schema specifying their SEC registration and fiduciary status, AI cannot determine if they're qualified to handle complex situations.
Home health care agencies require
Organization schema identifying the practice type, Medical Organization schema for each physician listing board certifications and specialties, Review schema marking up patient testimonials, and FAQPage schema answering common medical questions.
Law firms require
Legal Service schema for each practice area, Attorney schema for each lawyer listing bar admissions and specializations, Review schema marking up client testimonials, and FAQPage schema answering common legal questions.
Financial advisors require
Financial Service schema identifying SEC registration and services offered, Person schema for each advisor listing certifications and experience, Review schema marking up client testimonials, and FAQPage schema answering financial planning questions.
AI search authority and visibility improvements happen faster than traditional SEO but still require proper implementation. Once you add correct schema markup, search engines typically crawl these changes within 7-14 days.
A home health care agency that adds proper Medical Organization schema typically sees initial AI visibility and authority within 2-4 weeks. A law firm that implements Legal Service schema usually achieves basic AI recognition within 3-6 weeks. Financial advisors who add Financial Service schema generally see AI citations within 4-8 weeks.
The timeline depends on your existing online presence. Established businesses with existing authority signals see faster results. New businesses need more time to build the verifiable authority signals AI systems require.
Most websites lost leads in 2025 because potential clients stopped using traditional Google search. They now ask AI systems like ChatGPT and Perplexity for recommendations.
If your website lacks the technical AI search optimization signals, you're invisible to these AI systems even with perfect Google rankings.
An AI consultant can audit your visibility across all major AI platforms and implement the schema markup, content structure, and authority signals needed to generate AI-sourced leads.
SEO experts optimize for Google's traditional search results pages. AI consultants optimize for how generative AI systems like ChatGPT, Gemini, and Perplexity answer questions and recommend businesses.
This requires different technical implementations including specialized schema markup, AI-readable content structure, and authority signals that AI systems verify.
Many businesses need both, but AI consulting addresses the 60 percent of searches that now happen through AI interfaces rather than traditional search engines.
Yes. AI lead generation works by ensuring your business appears when potential clients ask AI systems for recommendations.
This includes optimizing your online presence for Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), implementing AI automations for lead qualification, and setting up the technical infrastructure so AI systems cite your business as a trusted authority.
Research shows businesses properly optimized for AI search see 200 to 400 percent increases in qualified leads within 60 to 90 days.